The video for Megan and Liz’s single Simple LIfe, premiering at USA TODAY, parallels the duo’s own story.
In the video, directed by Casey Culver, a young woman leaves the fast pace of a big city for the relaxed pleasures of a more rural setting. In the same way, 21-year-old twins Megan and Liz Mace returned to Nashville this year after living for 10 months in Los Angeles.
"Just because you live in a big city, it’s not a bad thing, it just wasn’t for us," says Liz. "That message was the whole goal of the video," which was shot in California and Tennessee.
"The director went to Los Angeles and shot the scenes with the actress," Liz says. "Then he came back, and we shot all the performance scenes in Nashville."
The title song from the duo’s recent EP, released in June, Simple LIfe also reflects the country turn of the duo’s music.
"We’ve always kind of been country, in the way that we were raised, the way we’ve constructed our songs and the way we grew up as artists," Liz says. "Now, it’s showing up in the production, which it never has before. We feel like we’re finally home and secure and excited about what’s coming up next."
The Michigan natives released their first music video on YouTube at age 14 and have since garnered more than a million subscribers for their songs and the beauty-tip videos. They moved to Nashville at age 18 and have released five EPs. In 2012, they were Macy’s iHeart Radio Rising Stars. Having returned to Nashville, they’re taking advantage of the city’s music scene as they try to perfect their sound.
"We’re 21, so we’re still learning how to live on our own," Liz says. "We’re trying to discover all this stuff, and I think we’re doing that by writing all the time and working with new people. Hopefully, we’ll have some new music for everyone to hear soon."
To celebrate the release of the Simple Life video, Megan and Liz will host a live Ustream chat Wednesday evening at 8 p.m. ET.
— Brian Mansfield, USA Today